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Sofri Strengthens Business Model With Improved App

by Olushola Bello
November 18, 2024
in Companies & Markets
Business

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Sofri, a subsidiary of DLM Capital Group, has reiterated its commitment to providing innovative and customer-centric financial solutions as the Company launched an improved App.
The company introduced an upgraded and revamped app with improved product offerings and services designed to enhance customer experience and provide maximum satisfaction.
On the new app, the offerings include: Sofri Nano Loans: Quick and easy digital loans ranging from N5,000 to N100,000, with a flexible repayment term up to 180 days; upgraded features, such as fund account, dummy balance, hide-your-balance and generate statement of account; among others.
Deputy managing director, Sofri, Paul Adebayo said, “At Sofri, we are committed to being the one-stop bank for all your financial needs. Our rebrand is not just a new look; it is a reaffirmation of our mission to empower our customers with innovative, accessible, and secure financial solutions. We are dedicated to enhancing customer experiences and providing extra value through our improved product offerings and services.”
He added that, “in addition to the new product offerings, Sofri continues to provide reliable services tailored to meet diverse financial needs. Our Salary Express Loans cater to both private and public sector employees, offering immediate financial support during unexpected expenses or emergencies.”
The chief marketing officer, Sofri, Afeez Abass said, “Our rebrand maintains the reliability that our customers have come to trust. All our previous services remain available but with enhanced capabilities, providing the essential financial support our customers need.
“These services reflect our ongoing commitment to meeting the diverse needs of our customers. We have more exciting products in the pipeline as well such as Sofri Kolo and we cannot wait for the world to experience them.”
Sofri’s diverse product portfolio is designed to meet the unique financial needs of young millennials and financially savvy adults, providing tailored solutions for personal and business use.

Tags: Business
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