The divisional director of marketing at Marketing Edge magazine, Anietie Udoh, has added another global feather to his cap with his appointment as a Juror for the International ECHO Awards 2025.
In a formal message sent by Agustina Pasos, on behalf of the ECHO Awards committee, she welcomed Udoh to the jury panel, saying, “We’re thrilled to inform you that you’ve been selected as a Juror for the International ECHO Awards 2025! Your role will be to help us identify the best data-driven marketing campaigns from around the world. We’re excited to have your perspective on board.”
The International ECHO Awards, founded by the Association of National Advertisers (ANA) in the United States, is a globally respected platform that honours breakthrough campaigns driven by creativity, data, and results.
Udoh’s selection comes shortly after several other high-profile recognitions. He was recently named a Judge for the International Content Marketing Awards (ICMA) 2025, a juror for the 2025 PR Power List curated by GLG Communications and The Guardian Nigeria, and a juror for the 2025 Effie Awards South Africa, hosted by the Association for Communication and Advertising (ACA).
With nearly two decades of experience in journalism, public relations, and integrated marketing, Udoh has been instrumental in shaping strong brands both in Nigeria and on the international stage. At Marketing Edge, he has championed global partnerships with some of the most prestigious names in the industry, including Cannes Lions, The Loeries, and the New York Festivals.
Earlier this year, Udoh emerged as the only African finalist for the Native Advertising Marketer of the Year and also served as a Grand Jury Member for the AME Awards. He was also recently named to the jury panel for the 2025 Effie Awards in South Africa, hosted by the Association for Communication and Advertising (ACA).
His selection to serve as a juror at the ECHO Awards not only highlights his expanding influence in global marketing circles but also reinforces Nigeria’s rising profile in shaping international conversations on branding, creativity, and communications.
