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Home Companies & Markets

First Bank To Launch Tailored Services For Physically-challenged Customers

by  BUKOLA ARO-LAMBO
3 hours ago
in Companies & Markets
Reading Time: 2 mins read
First Bank To Launch Tailored Services For Physically-challenged Customers
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First Bank is set to launch tailored financial services for blind, partially sighted, and physically challenged customers across its operations, as part of its drive towards an inclusive financial system.
This initiative is part of FirstBank’s broader continuous commitment to promoting Financial Inclusion and Diversity, which is shown in its policies, partnerships and initiatives such as its employees’ ratio of female to male (about 41 per cent: 59 per cent; and 37 per cent women in management roles) as well as the FirstBank Women Network, an initiative that seeks to address the gender gap and increase the participation of women at all levels within the organisation.
Commenting on the proposed launch, the chief risk officer and chairman of the First Bank Sustainability Committee, Patrick Akhidenor said, “Everyone deserves access to financial services whether physically or digitally. We recognise this, and we are providing financial services that are both accessible and affordable to visually impaired and physically challenged customers at all our touchpoints. We are making it possible for them to manage their accounts independently and securely.”
According to the bank, the initiative will be implemented in phases across all subsidiaries and locations of the FirstBank Group. Akhidenor explained that, transaction documents will be made available in braille, audio, large print, and digital formats. ATMs will be upgraded with high-contrast screens and voice-prompt commands, while cards issued will feature tactile motifs and braille inscriptions for easy recognition.

He furthered that existing soft PINs and tokens would be enhanced to boost secure access to banking channels, while product brochures will also be made available in braille and audio formats to support customer understanding and engagement.
Akhidenor said, FirstBank’s efforts align with the Central Bank of Nigeria’s financial inclusion strategy and the United Nations Convention on the Rights of Persons with Disabilities, which advocate equal access to financial services.

With this initiative, he said, the bank is shaping a future where every individual, regardless of physical ability, can manage their financial affairs without third-party assistance, adding that, ‘by embedding accessibility into its core operations, the Bank is setting a new standard for ethical, inclusive, and impactful banking.’

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